Resource Library
Because we see so many companies, we wanted to offer assistance based on some of the patterns we see across fundraising, diligence, and company-building.
3 categories and 17 articles
Startup And VC Basics
6 articles
1. What Is a Startup, Really?
Definition, startup vs. small business, and what investors actually mean
2. Startup Stages Explained: A Funding Map From Pre-Seed to Series A+
What pre-seed, seed, and Series A actually mean in practice
3. Cap Table Basics: A Simple Guide to Building a VC-Friendly Cap Table
How ownership, dilution, and cleanup affect fundraising
4. How to Calculate Startup Runway, Burn Rate, and Raise Timing
How to calculate cash runway and decide when to raise
5. Best Legal Entity for VC: How to Get Fundraising Ready
Why Delaware C corps, vesting, and paperwork matter before a raise
6. How to Choose Startup Investors: A Simple Checklist for Evaluating Investor Fit
How to evaluate fit, value, and long-term partnership quality
Growth And Scaling
6 articles
1. Distribution-First Playbook for Startups
How superior distribution can beat a better product for funding
2. Channel Mix for Faster Fundraises: A Growth Channel Strategy for Startups
Select and sequence channels that move term sheets quickly.
3. Investor-Ready Growth Metrics Dashboard
Which KPIs VCs actually care about and how to present them.
4. Influencer-Led Scaling Tactics for Fundraising
Turn creators into distribution channels and investor signals.
5. Podcasts & Newsletters for Traction: How to Turn Media Into Investor Momentum
Use owned media to build credibility and generate investor momentum.
6. Founder-Led Growth Strategy: LinkedIn-First Social Growth for Startup Founders
Build startup traction through founder voice and LinkedIn distribution.
When To Raise Money
5 articles
1. When to Raise Funding: Raise Now or Wait?
A tactical framework to decide timing and prerequisites
2. Clear Signs You’re Ready: A Fundraising Readiness Checklist for Seed Founders
Revenue, metrics, team, and traction benchmarks investors want
3. When Not to Raise Capital: How to Avoid Raising Too Early in a Startup
Avoid premature dilution and strategic mistakes founders make
4. Prepare Your Fundraising Process: A Practical Fundraising Checklist for Founders
Step-by-step checklist: docs, model, outreach, and timeline
5. Choosing Stage & Investors: A Practical Guide to Angel vs VC Funding
Match raise size, investor type, and term expectations to goals