setting the scene
- youβre at the beach with your friends, the sun is setting, and Instagram has to see it π
 
 
- in an attempt to take a group photo, you set your phone between two cans of sunscreen and start the timer cam 
- after a few failed photo attempts, the sun sets π 
 
 
- is self timer really the best way to take a group photo?
 
- this weekβs company provides a software that not only could have captured that photo with the clap of your hands (demo here), but uses sounds in our environment to improve how devices function
 
 
in a sentence
PumpML is a software company that allows developers to make devices responsive to non-voice sound
 
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devices: anything from smart speakers to robots
 
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responsive: after a few samples, products gain an understanding of a sound
 
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non-voice sound: clapping hands, a baby crying, a doorbell ringing
 
 
bulleted version: just like you can train a dog to respond to a clicker, PumpML trains devices to react to sounds in our environment πΆ 
 
the basics
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industry: b2b saas
 
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headquarters: Cleveland, OH π
 
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year founded: 2019
 
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company size: < 10 employees
 
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amount raised: $200k
 
 
due diligence
what we like
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βΎοΈ infinite possibilities: PumpMLβs software has a wide range of use cases
- a smart speaker can play music when it hears the front door open 
 
- a sensor in a factory can listen for machine malfunctions
 
 
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human-like tech: technology continues to take on our everyday tasks
- self-driving cars, home speakers, and security cameras will replicate our actions better by understanding the sounds around them
 
 
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π©πΌβπ» customizable: developers have complete control over what sounds they program to achieve an endless array of jobs
 
 
potential risks
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targeting developers: PumpML can take their business many directions; communicating to a broad range of developers may pose a challenge
 
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Alexa & Siri: several companies have products that detect voices; whatβs stopping them from branching into non-voice sound? 
 
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consumer app: the clap & record app is a great tool for creators, but it could distract from catering to the core customer base of developers 
 
 
founder profiles
comps
why PumpML: weβre pumped that this company is creating software that enables developers across industries to build fully customizable AI listening products π